In my opinion, if you want to learn anything, build up institutional knowledge, get better at serving people and get them to their desired result at a faster speed, the answer is to productize your coaching business.
But what does this mean?
Recently I appeared on William Winterton's new Coaching Success Radio podcast to share some tips on this topic.
We're talking about the necessity of serving a narrow niche, offering killer content, and why you should offer your coaching as a product.
Interview On Productizing Your Business
Watch the Jason Kanigan interview hosted by William Winterton on productizing your business here:
>> Jason Kanigan is a business strategist and conversion expert. Book your consultation with Jason by clicking here. <<
SaaS AdLabs hosts this interview with Jason Kanigan on the unexpected challenges of scaling tech firms. We cover:
the biggest issues Cold Star sees over and over, in both small companies and larger firms, that block them from scaling smoothing and fast
Why franchising may be the wrong option for you, and the things you need to think about before considering using it as a growth tool
What tech firms can do to dramatically lower their cost of customer acquisition...and why nearly all founders cut themselves off from this possibility
Why all SaaS companies should have a dedicated individual which job is to figure out way to reduce churn rates.
Watch the full interview right here:
Process Engineering for Scaling Tech Firms
Business owners whose time is tied up, whose management team is stuck in a complex mire of training employees and outsourcing, who are tired of seeing quality issues that should have been fixed long ago...these folks are in a situation Cold Star Tech can get them out of. Process engineering is the key tool for accomplishing a better outcome, and getting business owners feeling confident that they have clarity.
>> Jason Kanigan is the founder of Cold Star Technologies, a professional services firm focused on helping tech and manufacturing companies smooth the bumpy road of scaling fast <<
Success Mindset is a critical factor to winning in business. If you don't believe you can do the thing—or, more clearly, don't see yourself as the person who can do the thing—you won't even try.
While I've interviewed many people over the last year, I haven't been a guest on a radio or podcast show as I was in the past. The "sales training" talk is something I've delivered enough times, and now I'm back with a message that goes straight to the core of why you will do something and why you won't. And when you know what I share in this interview with Inner Success Radio, you'll understand that, too.
When you understand something, you can begin to work on it. That means you can begin to change your results. Instead of behaving like an automaton, forever fated to repeat the same actions and results in a loop of failure, you can break out of your previous conditioning. And that's wild. It opens entire new worlds for you.
Success Mindset Interview with Jason Kanigan
Join Chuck and Demetrius as they host the Jason Kanigan interview on Success Mindset right here:
The key to succeeding is to first imagine your success. If you can't do that, you have no chance. Over the years, I've run into many people who just couldn't conceive of a five-figure product launch, for example. Yes, that's right: I said five-figure. Not six or seven. These poor folks couldn't even imagine themselves leading a $10,000+ launch...and consequently have remained poor—despite for many years being around people doing that very thing!
Each of us is trapped in a mental prison of our own making. That is slightly unfair, given that much of our conditioning and limiting beliefs were "installed" at a young age courtesy of well-meaning but dead wrong relatives and family friends. However, we chose to accept those beliefs, so it is our responsibility to acknowledge and escape that thought prison we now find ourselves in.
Success Mindset Comes From Within
A decade ago I wrote a short story that had as its main character a person who believed he was a fallen angel. Did it matter whether he truly was a fallen angel or not? No! What mattered to the story was that he believed he was...and that lead to him having far more perceived options in any situation than a garden-variety human.
Imagine yourself so unchained. Imagine having more options then you did a moment ago. Congratulations! You now do, and I have just helped you expand your mindset and possibilities.
I talk about Shaka Zulu in the interview. He first imagined his empire in his mind...and then brought that vision into reality. His success was not an accident, or luck, or random chance. As dialogue correctly states in the TV mini-series, the empire was the result of a clear idea, supremely believed in, and consistently expected and acted upon to bring into the external world.
All success comes from within first. Not from a shiny object, or some technology. You. You are the source, and the moment you truly realize that is the moment you will finally commit.
>> Jason Kanigan is a business strategist and conversion expert helping you maximize your personal abilities. To book a call with Jason to discuss your success mindset, click here. <<
