Interviews

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Productizing Your Business

Posted on by Jason Kanigan

Is coaching a service...or a product?

In my opinion, if you want to learn anything, build up institutional knowledge, get better at serving people and get them to their desired result at a faster speed, the answer is to productize your coaching business.

But what does this mean?

Recently I appeared on William Winterton's new Coaching Success Radio podcast to share some tips on this topic.

Coaching Success Radio Jason Kanigan William Winterton Productizing Your Coaching Business

We're talking about the necessity of serving a narrow niche, offering killer content, and why you should offer your coaching as a product.

Interview On Productizing Your Business

Watch the Jason Kanigan interview hosted by William Winterton on productizing your business here:

 

>> Jason Kanigan is a business strategist and conversion expert. Book your consultation with Jason by clicking here. <<

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SaaS AdLabs Interview with Jason Kanigan

Posted on by Jason Kanigan

Interview With Jason Kanigan by Luis Camacho

SaaS AdLabs hosts this interview with Jason Kanigan on the unexpected challenges of scaling tech firms. We cover:

  • the biggest issues Cold Star sees over and over, in both small companies and larger firms, that block them from scaling smoothing and fast
  • Why franchising may be the wrong option for you, and the things you need to think about before considering using it as a growth tool
  • What tech firms can do to dramatically lower their cost of customer acquisition...and why nearly all founders cut themselves off from this possibility
  • Why all SaaS companies should have a dedicated individual which job is to figure out way to reduce churn rates.

Watch the full interview right here:

Process Engineering for Scaling Tech Firms

Business owners whose time is tied up, whose management team is stuck in a complex mire of training employees and outsourcing, who are tired of seeing quality issues that should have been fixed long ago...these folks are in a situation Cold Star Tech can get them out of. Process engineering is the key tool for accomplishing a better outcome, and getting business owners feeling confident that they have clarity.

interview with Jason Kanigan SaaS AdLab

>> Jason Kanigan is the founder of Cold Star Technologies, a professional services firm focused on helping tech and manufacturing companies smooth the bumpy road of scaling fast <<

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SalesUnscripted Interview: Jason Kanigan with Jim Padilla

Posted on by Jason Kanigan

SalesUnscripted: Let's interview Jason Kanigan on the culture, values and principles of your business...and how they affect your sales & work you deliver.

Jim Padilla of Gain The Edge To Interview Jason Kanigan

The founder of one of the largest third party sales and launch organizations has Jason Kanigan on as his guest in this deep level podcast.

This is a key interview for founders, CEOs, and department managers who want to understand business growth.

An important "project death point" Jason covers is the Start Gap: how it can damage not only the project and its profitability but also the relationship between your company and your customer.

Jim digs into Jason's unique point of view about sales, and how that applies to a business primarily centered on process improvement.

If you want to know more about Jason Kanigan's perspective on selling & business, this is a Can't Miss discussion between two sales experts.

>>If you have problems in your sales process that you need to identify and fix, book a consultation with Jason here.<<