claude whitacre

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Sales Expert Interviews at SalesTactics.org

Posted on by Jason Kanigan

Sales Expert InterviewsSales expert interviews are rare. Nobody thinks to interview them. And the reason why? They are usually busy working, and not connected with the online marketing sphere that likes to interview experts. Most people have heard of marketing consultants; few have heard of sales trainers.

Over the past 60 days or so, I have interviewed five sales experts. I have also been interviewed several times as a sales expert. So here we now have a library of sales expert interviews at SalesTactics.org. Do not take this lightly. Where else can you find such discussions? I arrange these interviews to show you the concepts I talk about are not the unproven theories of a lone thinker, but shared by many oft-unheard fellow experts in the sales training field.

Five Key Sales Expert Interviews at SalesTactics.org

Here are the five sales expert interviews completed over the past two months:

Richard Ruff on How the Fortune 1000 Train Their Sales Teams

Monika D'Agostino on Commitment in Sales Training

Eddy Ricci, Jr., on Training Gen Y Salespeople

Claude Whitacre on Local Online Marketing

David Brock on Change in Selling Organizations

and as a bonus from earlier this year,
Dave Kurlan on Effective Phone Selling.

It's said that if you read three (just three!) books on a subject, you will know more about it than 95% of the population. Consider how much farther ahead you will be about selling if you absorb these interviews.

Sales Expert Interviews with Jason Kanigan

I have also been fortunate enough to have been interviewed several times recently. Rather than "just" cold calling or typical sales ideas, I've been able to discuss the mindset of a successful salesperson. This is one of my most valuable interviews to date.

Business Unleashed did a written Q&A with me on getting started

Inner Success Radio had me delve into the mindset of a successful salesperson

Nicholas Loise, president of Glazer Kennedy Inner Circle, interviews me on high ticket selling (episode 24).

This is a virtual library of sales training methodology you could pay a considerable amount of money for. Think about it: what do you think the billable hourly rate of each of these experts is? And totaled together? At a bare minimum we have a $1000 program on this page. And it's provided here for free.

>> Jason Kanigan is a sales force developer. If you know someone who will benefit from seeing this information, please Share it. Also, you can Like our Facebook page to be advised of new content like this. And if you have a question about any of these interviews or another topic in sales, please comment below to let us know! We want to hear from you. And if you'd like to get better customers, better projects and make more money, get The Small Business Sales Effectiveness Report available FREE at the top of this page! <<

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Local Online Marketing: Interview with Claude Whitacare

Posted on by Jason Kanigan

Local Online MarketingLocal Online Marketing is an important topic that I knew very little about. I was able to interview an expert on the topic and learn a whole lot in a short time. Claude Whitacre is a local online marketing pro, and a sales trainer. What a knock-out combination!

People often confuse SEO and online marketing. The two are not the same thing. Also, Facebook is often viewed as a platform for local marketing. But how effective is it in getting you quick conversions?

And what if you could dominate Page 1 of Google's search results for your local area and term--even knocking big companies off the page with four, five or even more of your own listings? Doesn't that sound amazingly effective? We need to know if this is possible or just another pipe dream.

What's Working with Local Online Marketing

In this detailed interview, Claude covers questions like:

  • Does local online marketing replace print advertising?
  • What is the most effective way to advertise online?
  • What's the difference between local online marketing and selling online?
  • What about Pay Per Click Advertising?
  • Can business owners do this on their own?

And much, much more!

Following the economic crash in 2008, Claude used his own brick-and-mortar store as the lab for determining what really works online. His results, and those of his clients, are not those of theories but hard data from real experience.

And finally, before we get into the actual interview, I can share with you from my own experience as an executive with a Fortune 1000 franchise operation that "Local Wins" in B2C. The public badly wants to deal with someone local: they will call a phone number with a local area code over a 1-800 number every time. Even in cases where we tried PPC for franchise locations on different sides of the same city, people wanted to deal with the location closer to them. PPC leads drawn from the wrong area were invariably a waste of time and money.

Claude has a huge amount of his own expertise to share in this interview.

Click Here to listen to the full interview

Additional Info on Local Online Marketing with Claude Whitacre

Local Online Marketing book by Claude Whitacre

Claude's Blog

Local Profit Geyser

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Sales Prospecting Claude Whitacre Book FREE on Kindle for Short Time

Posted on by Jason Kanigan

Sales Prospecting Claude Whitacre

Sales Prospecting Claude Whitacre Kindle Edition

Sales Prospecting: The Ultimate Guide To Finding Highly Likely Prospects You Can Close In One Call by Claude Whitacre is FREE on Kindle for the next couple of days. If you missed it, c'est dommage, but it's worth the tiny investment regardless. In Sales Prospecting Claude Whitacre has provided quickly actionable, complete and hard-to-find information about prospecting that you simply can't find anywhere else. Choosing your prospects is, in my experience, one of if not THE top things you can do to ensure success.

Here's my review of Sales Prospecting Claude Whitacre Kindle Edition:

As a sales trainer, I can tell you that prospecting is simply the step of the process nobody seems to want to do.

Alas, prospecting is the FIRST step of the sales process. You won't get many conversations if you won't prospect!

This is right where Claude's book comes in. Choosing your prospects carefully--to the point of spending MOST of your time selecting those prospects--is the #1 thing you can do to ensure your sales success. Claude shows you how to find those prospects who want to talk to someone like you...who you don't have to persuade to buy...and how to start those conversations so that they don't sound like grinding gears. If you want a more pleasant and effective experience, and to make the money you desire, this is your starting point.

What You'll Get from Sales Prospecting Claude Whitacre Kindle Edition

"If you are a salesperson who is looking for a proven method to multiply your sales prospecting results, you have just found the Motherload.

Inside, you’ll discover;

Why prospecting the way you were taught is a colossal waste of time.

How to cold call comfortably, without fearing rejection or suffering call reluctance.

The one vital factor in getting referrals that nobody is taught, that will triple the number of referrals you get.

The one secret to referral prospecting that will almost guarantee that referrals will buy from you.

How to get people to want to ask you about your business, in a way that is completely natural and comfortable.

A proven method, not taught anywhere else, to find the 6 % that will almost certainly buy from you...and the system to see an endless supply of these highly likely prospects.

Written by a salesman who practices what he preaches. Every method is field tested and proven.

Complete with every script, answers to every objection, and every resource you need to send your sales prospecting results through the roof."

Don't miss this.

No affiliate links here. Just great content.

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