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Tax Time Is Coming

tax time"Tax Time is coming," he said as ominously as a Stark announcing the impending onset of White Walkers. As a business owner, you must learn how to talk about money.

As self-employed business owners, that's the game we're in now: to earn as much as we can, and then apply as many expenses dollars against that revenue to minimize our taxable income.

If what I just said is gibberish, it's time for you to get some basic business accounting and tax education. Local colleges will offer these and guess what: that's an expense. Right now is a great time to start learning about accounting and tax for your business, because it'll give you a couple months' head start before the tax season begins.

Tax Time Requires Preparation

Let me give a legal disclaimer before we go any further: I am not an accountant and this is not professional business advice. However, the general rule is: if whatever you're buying gives you a "view to a profit", it's an expense. Not "makes you a profit". Just gives you a "view to a profit", ie. it might help you make money.

I expense Amazon/Kindle books, courses, consulting fees, hosting fees, membership fees, advertising costs, all the costs of running my home office...tons of things that I must spend money on to run my business.

Training programs like the ones I offer are definitely tax-deductible expenses, and that's why I say they are essentially free. After you bring in the revenue to cover their initial investment, the deduction from that revenue makes their cost $0.

If you've been an employee all your life, and have only recently gotten into the business owner game, this can be a hard mental shift to make. But if you don't, a) you won't be playing the game effectively, and b) you'll be paying much higher taxes than you should.

Free Resources to Learn About Tax Time

It's not even necessary for you to spend money to learn about how tax works. There are free courses like this one from the IRS:

CLICK HERE for this free tax education course

(I watched the first couple videos and they were quite approachable! For content that came out of the IRS, they're understandable.)

Other online sources are also available, such as:

This list of free tax courses.

Now I got my basic tax education as part of the Accounting portion of my business degree 20 years ago. Learning how to speak that language was one of the more valuable things about my education. And if you're going to succeed in business, you MUST learn how to do this...no matter how unexciting it may seem to you at this moment. I mean, does saving yourself, say, an additional $9000 or maybe 20% of your tax bill sound exciting?

It does to me! And that's what a fellow business owner hired a consultant to help him do in the past couple months. We're talking REAL MONEY here. I hope that has an impact on you. As a business owner, you must learn how to talk about money.

Every field of study has its gibberish. Remember that. If you decide to start learning about photography, web design, or types of birds, just like with the study of accounting and tax, there will be new terminology to learn. Don't be scared, and realize the value and effectiveness of what you'll learn.

>> Jason Kanigan is a business development expert. Was this info helpful to you? Please Like or Share to let others know! If you have a question about

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Become The Influential Expert: Book Review

Become The Influential Expert Dave Newton Book Cover

Become The Influential Expert is one of the top three business books I consistently recommend

Why is that?

In two decades of post-university, real-world, executive-level experience, I've never found such a complete and thorough volume of applicable marketing and positioning strategies.

If you're new to business, or feel you're off course with your creation, Dave Newton's book will get you back on track.

This book is destined to become a classic in the field of marketing. You may find little bits and pieces of what it has to share here and there, but nowhere else are they all in one organized vault of effective knowledge. This is the view from a height...and the nitty gritty of how marketing actually works.

The first part of Become The Influential Expert explains the new paradigm of positioning. Then, getting into the guts of the issue, Dave explains:

Part 2:

  • the power of your story
  • your authority brand
  • influence of identity
  • the color of persuasion
  • the value of difference
  • unlocking your uniqueness

 

Part 3:

  • the psychology of why people buy
  • setting up a "money machine"
  • the power of collaboration
  • how to magnetically attract prospects
  • create raving fans

and a fourth part on Being Great.

It has to be a year since I first got Dave's book. It has made a measurable difference to my own business. The ability to see all the elements of marketing as a whole is incredible, and not something that was taught in my college classes. Yes, I took Marketing courses, but they were about theories not practice. And Become The Influential Expert is loaded with ideas that work in practice.

You could take just one chapter out of this book and turn it into a course. And I'm sure people have. You'll need several sittings to go through all the content, and more to work though it and apply the strategies to your own business. And it should. Quick fixes are fake. This is real, earthy, genuine effort on the nuts and bolts of your creation. If you don't take that seriously, what will you?

When I talk about taking Right Action, the methods in this book are solid examples of what I'm referring to.

Let me share some further comments with you in this video:

2022 Update: this post was written in 2014. Dave has taken his book off Amazon for now for revision. It's also getting a new title: STAND OUT. You can sign up to be notified when the new version is released right here.

>> Jason Kanigan is a business development strategist. Want to work with Jason? Click here to apply. Please Like or Share if you found this information helpful and know it can help someone you know. Got a question? Comment below! <<

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Jason Kanigan Interview On Job Hunting

Jason Kanigan Interview On Job HuntingJason Kanigan Interview On Job Hunting? Yes! With the experience of having four companies create customized roles for Jason, this unorthodox approach has been systemized for anyone to use. If you have a core competency, and don't want to be fighting with dozens or even hundreds or thousands of other applicants for the same one boring job, this is for you.

With the focus on getting your unique value and skillset directly in front of people who have the power to hire you--NOT Human Resources--this process shows you how to:

  • Fight Fear
  • Stand Out
  • Don't Settle

and get the role you enjoy!

Details from the Jason Kanigan Interview On Job Hunting

The Kindle book by Jason Kanigan On Job Hunting outlines this method in detail.

In the interview I was asked if this process would only work with confident people. My response on air was "I don't want to rain on anyone's parade"...but you SHOULD be confident! If you aren't confident, what do you have to offer?! If you have skill, BE confident. Employers want what you have to bring to the table; they just don't know you exist. And trying to stand out in a sea of sameness in resumes and cover letters is not the way to get results.

Standing Out is the key to the fast resolution of a job search...and getting the role you truly excel at instead of "just a job". A templated rewritten resume won't do that. A cover letter you agonized about every word over isn't going to do that. Getting differentiating content in front of top officers is.

Listen to the Jason Kanigan Interview On Job Hunting

A critical change you almost certainly need to make is with your thinking about jobs. You probably think jobs are scarce. Well, advertised jobs are scarce. But jobs themselves are plentiful. You just have to know how to find them. Having a company create a role especially for you is easier than you think. In this interview, I tell you what the "Goldilocks" company looks like--which employers you ought to approach to have the best chance of getting the result you want. These companies have money, and for them to move $60K or more over to pay you is not a problem.

This is a perspective and an approach very few people can even conceive of, let alone execute...but it's not hard, and I've done it four times.

Listen to the Jason Kanigan Interview On Job Hunting right here:

>> Jason Kanigan helps executives discover the role they love with the organization that's a perfect fit. If you believe you qualify, contact Jason to discuss transforming your job search into an ultra-effective opportunity machine. Did this information help you? Please Like or Share to let others know. And if you have a question about the Jason Kanigan Interview on Job Hunting, comment below to let us know! <<